MacGuffins Bar at AMC Theatres develops specialty cocktails to promote 20-30 movie releases annually. As Creative Lead, I researched and developed design concepts based on the partnering film, planned & directed photoshoots, sourced props and glassware, designed print & digital marketing tactics, and worked with external partners to produce videos for social media.

Client: AMC Theatres
Role: Art Direction & Design


Select Projects


Killer Collins

Inspired By A SIMPLE FAVOR

Studio Partner: Lionsgate
Alcohol Partner: Aviation Gin

Killer Collins Social Video

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Twig & Berries

Inspired By Deadpool 2

Studio Partner: MARVEL
Alcohol Partner: Aviation Gin

Twig & Berries Social Video

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Titosaurus

Inspired By Jurassic World: Fallen Kingdom

Alcohol Partner: Tito's Handmade Vodka

Titosaurus Social Video


Creative Director: Chris Kincaid
Art Director: Meredith Shea
Web Designer: Cody Tveit
Copywriter: Tom Vandervelde

Photography: 8183 Studio
Video: Intake Studios